Unuhi no MarCom.
No ka maikaʻi o ka MarCom
Unuhi, hana kope a i ʻole kākau kope ʻana i nā kope kamaʻilio kūʻai aku, nā ʻōlelo hoʻolaha, nā inoa ʻoihana a i ʻole nā inoa hōʻailona, a pēlā aku. 20 mau makahiki o ka ʻike holomua i ka lawelawe ʻana ma mua o 100 MarCom. nā keʻena o nā ʻoihana ma nā ʻoihana like ʻole.
Nā kikoʻī lawelawe
●Nā Huahana: Unuhi a i ʻole Transcreation no nā mea MarCom, Transcreation no nā inoa lama, nā ʻōlelo hoʻolaha, nā inoa ʻoihana, a pēlā aku.
●ʻAʻole e like me ka unuhi maʻamau, ʻoi aku ka lawelawe ʻana o kēia ʻāpana unuhi i ka pono o nā kamaʻilio kūʻai aku a noi i ka manawa hoʻouna pōkole a me nā pilina hohonu; pinepine ka kikokikona kumu i ka pōkole akā kiʻekiʻe ka pinepine o ka hoʻokuʻu ʻana.
●Nā lawelawe waiwai i hoʻohui ʻia: Alakaʻi Kaila Kūikawā, TermBase a me ka Hoʻomanaʻo Unuhi no kēlā me kēia mea kūʻai aku lōʻihi; kamaʻilio mau e pili ana i ka moʻomeheu o ka ʻoihana, nā huahana, nā makemake kaila, nā manaʻo kūʻai aku, a pēlā aku.
●Nā kikoʻī lawelawe: Pane a me ka lawe ʻana i ka manawa kūpono, Nā hoʻolaha. Ka nānā ʻana i nā pāpā kānāwai, ka hui unuhi a me nā mea kākau paʻa no kēlā me kēia mea kūʻai aku lōʻihi.
●ʻO ka hana kūikawā o TalkingChina, i hoʻoikaika piha ʻia, me ka ʻike nui i ka hana pū ʻana me ka ʻoihana kūʻai aku/kamaʻilio ʻoihana a me nā keʻena hoʻolaha.
Kekahi mau mea kūʻai aku
Ke Keʻena Hoʻokaʻaʻike ʻOihana o Evonik / Basf / Eastman / DSM / 3M / Lanxess
Keʻena Kūʻai Kūʻai Uila o Under Armour/Uniqlo/Aldi
Keʻena Kūʻai Aku
o LV/Gucci/Fendi
Ke Keʻena Kūʻai Aku o Air China/China Southern Airlines
Ke Keʻena Hoʻokaʻaʻike ʻOihana o Ford/Lamborghini/BMW
Nā Pūʻulu Papahana ma Ogilvy Shanghai a me Beijing/ BlueFocus/Highteam
Pūʻulu Media Hearst
