Hāʻawi ʻo TalkingChina i nā lawelawe unuhi no Reel

Ua unuhi ʻia kēia ʻike mai ka punawai Kina mai ma o ka unuhi mīkini me ka ʻole o ka hoʻoponopono hope.

Aia ʻo Reel ma ka Luakini ʻo Jing'an, Alanui Komohana ʻo Nanjing, kahi e hui pū ai ke ʻano o ke ʻano o ke ao holoʻokoʻa a me ka hana noʻeau moʻomeheu. I kēia mau lā iho nei, hāʻawi nui ʻo TalkingChina i nā lawelawe unuhi mea kūʻai aku no Reel (Shanghai) Co., Ltd., a ʻo nā ʻōlelo e pili ana i ka ʻōlelo Kina a i ka ʻōlelo Pelekania.

Hoʻokumu ʻo Reel i kahi hōʻuluʻulu ʻana o nā hōʻailona lole hoʻonaninani kiʻekiʻe no nā fashionistas o kēia wā mai kahi kuanaʻike ʻoihana. Ke hoʻohui nei i nā manaʻo avant-garde e like me ke ʻano, ka nani, ka meaʻai, nā haʻuki, a me ke kiʻi, hana mākou i kahi ʻike kūʻai ʻoluʻolu a alakaʻi i ke ʻano o ke ola hou. ʻO 2022 ka makahiki ʻumi o ka wehe ʻana o ka Hale Kūʻai ʻo Rio. ʻO kēia hale kūʻai kūʻai, i hōʻike ʻia e nā hōʻailona lole kiʻekiʻe a me nā manaʻo paionia ma ka mākeke Shanghai, ua hoʻolauna i kahi hanana hou.

I Kepakemapa i ka makahiki i hala, ua hoʻomaka ʻo Reel i ka hanana makahiki 10 o "Beauty Life". I ka manawa like, ua hoʻopau pū ka papahele nani B1 i ka hoʻoponopono hou ʻana a wehe ʻia, e hoʻolauna ana i ka hale kūʻai ʻala PRADA mua o Asia-Pacific, ka hale kūʻai mālama ʻili ʻo Baum, a me ka hale kūʻai hōʻiliʻili ʻo Achmique mua ma Shanghai. , hale kūʻai ʻala ʻo Matiere Premiere, hale kūʻai mea hoʻonani Hourglass, hale kūʻai mea hoʻonani a me ka mālama ʻili ʻo Lancôme LANCME a me ka hale kūʻai huahana mālama ʻili ʻo Skin Ceuticals, a pēlā aku.

Ma ke ʻano he hōʻailona koʻikoʻi i ka ʻoihana unuhi kamaʻilio mākeke (me ka transcreation a me ke kākau ʻana), loaʻa iā TalkingChina kahi kaʻina hana hoʻokele piha, kahi hui unuhi ʻoihana, nā pae loea alakaʻi a me kahi ʻano lawelawe ʻoiaʻiʻo. Me ke kūlana kiʻekiʻe, ua waiho ka lawelawe i kahi manaʻo hohonu i nā mea kūʻai aku hana like.

Ma kēia laulima ʻana ma waena o TalkingChina lāua ʻo Reel, ua ʻike ʻia ka palapala lima e nā mea kūʻai aku ma ke ʻano o ka maikaʻi o ka unuhi ʻana a me ka hopena o ke kamaʻilio ʻana. E hoʻoikaika pū ʻo TalkingChina no ka maikaʻi loa i ka "unuhi ʻana", e hoʻomaʻamaʻa i ka ʻoihana, a e hōʻoia i ka hoʻopau pono ʻana o nā papahana lawelawe unuhi.